COMMUNICATIONS DIRECTOR (REMOTE)

Job Summary:

The Communications Director is responsible for shaping and executing Chartwells’ external communications strategy while also providing leadership and oversight for internal communications. This role drives brand storytelling, public relations, thought leadership, and external engagement, ensuring that all content aligns with the company’s vision, values, and voice.

The Director will lead high-profile channels, relationships, and campaigns that elevate the Chartwells brand across social media, web, publications, and media outlets. Additionally, the Director will focus on streamlining communications processes, leveraging AI-driven tools for efficiency and innovation, and ensuring alignment across both internal and external communications.

Key Priorities

1. Brand Voice & Storytelling – Ensure all external communications reflect a consistent, authentic, and compelling brand voice.
2. Media & PR Leadership – Strengthen Chartwells’ reputation through proactive media engagement, thought leadership, and reputation management.
3. Digital & Social Strategy – Maximize impact across social media, web platforms, and digital publications.
4. Executive & Client-Facing Messaging – Craft high-impact content for leadership and client engagement.
5. Crisis Communications – Lead external crisis communication efforts with speed, accuracy, and alignment to brand standards.
6. Innovation & Growth – Streamline processes, introduce AI-enabled tools, and continuously evolve Chartwells’ communications approach.
7. Internal Communications Leadership – Provide strategic direction for internal communications to ensure consistent, clear, and impactful messaging across the organization.

Responsibilities:

• Develop and manage the external communications roadmap and budget, aligning projects, campaigns, and platform initiatives to brand strategy and business goals.
• Lead crisis communications for external audiences, including drafting statements and guiding media responses.
• Manage the relationship with the PR agency, creating press releases, seeking thought leadership opportunities, and elevating Chartwells’ voice in the industry.
• Oversee company social media accounts — posting content, monitoring engagement, measuring performance, and managing the relationship with the social media publishing partner.
• Host and organize client webinars that share insights, updates, and brand stories.
• Identify and develop compelling stories and narratives for external channels.
• Supervise the Communications Manager to ensure internal communications are aligned, efficient, and support associate engagement.
• Own content and management of the brand website.
• Streamline communication workflows and implement AI-powered tools to improve consistency, speed, and personalization across internal and external channels.
• Stay informed on emerging communication innovations, and industry trends to proactively evolve strategies and platforms.

Qualifications:

• Bachelor’s degree in Communications, Public Relations, Marketing, or related field (Master’s preferred).
• 6+ years of communications experience, with at least 2 years in a leadership role.
• Proven track record in brand storytelling, media relations, and social/digital content strategy.
• Experience managing and mentoring direct reports, with strong people leadership skills.
• Outstanding written, oral, interpersonal, and presentation skills with professional presence in varied settings.
• Innovative thinker with experience applying AI-driven tools.
• Experience managing agencies and external vendors.
• Ability to lead crisis communications with professionalism and discretion.
• Comfortable working cross-functionally and building relationships at all organizational levels.
• Proficiency in Microsoft Office programs required including Word, PowerPoint, Excel and Outlook; graphic design experience a plus.
• Some travel required (up to 25%).