REGIONAL SALES DIRECTOR - FRESH & READY, CA (REMOTE)

Job Summary:

Are you passionate about fresh-prepared, grab and go food and building high impact partnerships? Do you thrive on discovering new prospects, crafting solutions, and closing self operated and/or multi site deals? If so, Fresh & Ready is looking for you.

Fresh & Ready, a group of private label food companies, part of Canteen, a division of Compass Group North America, has a Regional Sales Director position available  focusing exclusively on new business development for commissary sales across key channels—grocery, regional airports/airlines, convenience/retail stores, and self operated healthcare, education, and hospitality—introducing a chef crafted portfolio of ready to eat sandwiches, salads, wraps, entrées, snack packs, and box lunches that operators can deploy at scale.

Fresh & Ready is committed to quality, consistency, and responsible manufacturing—with state of the art production facilities, a rigorous food safety program, and practical sustainability initiatives that matter to our customers.
Working with Fresh & Ready means you’d be a part of a fun, kind hearted, passionate team who work together to reach sales goals. We have a positive work environment and outstanding growth potential.

Fresh & Ready/Canteen offers you earning potential of more than $125K with a base salary and commissions—uncapped! Commissions and benefits include: annual bonus payouts, 401k, expense account, phone, annual Sales Excellence trip (all expenses paid trip a with guest to lavish resorts), company-provided vehicle and paid vacation. We look towards your future with proactive learning and development, career pathing and loads of opportunity for internal mobility. Come join us for an unparalleled career opportunity, fun and the best work family anywhere!

Responsibilities:

• Develop a territory plan to maximize net new revenue across priority and self operated verticals (grocery, healthcare, education, convenience/retail, hospitality/resorts/casinos, airports/airlines).
• Run full cycle selling: targeted prospecting, discovery & menu gap analysis, solution design (assortment/pack size/shelf life), pricing, sampling/tastings, RFPs, contracting, launch, and post launch optimization.
• Collaborate cross functionally with Culinary, QA, Production, and Logistics to ensure specs and service levels align with Canteen Commissary food safety standards and operational capabilities.
• Build data driven category stories—sell through, margin, waste reduction, and labor savings—and present compelling business cases to multi stakeholder buying teams.
• Maintain accurate CRM pipeline, forecasts, and next steps; provide weekly KPI updates and quarterly business reviews.
• Represent the brand at regional industry events and trade shows; consistently communicate our sustainability and food safety commitments.

Qualifications:

• Self motivated hunter with a track record of exceeding quota in foodservice/CPG or fresh prepared/grab and go sales.
• Experience with converting self operated prospects  in one or more of: healthcare, education, grocery & convenience chains, hospitality (resorts/casinos), airport/airline concessions  verticals. 
• Excellent communication, discovery, and presentation skills; consultative and solutions oriented with high emotional intelligence for self operated client base.
• Strong command of sales cycles required to close multi site and/or multi stakeholder deals; disciplined CRM usage.
• Operational fluency (pack sizes, shelf life, logistics windows) and appreciation for QA/food safety standards in regulated environments.