National Director, Product Optimization and Innovation - Environmental Services

Job Summary

The National Director of Product Optimization & Innovation supports the VP of Operational Strategy in evaluating, optimizing, and implementing innovative solutions, products, and technologies across Crothall Healthcare. This role will lead the national EVS Products & Innovation Advisory Board, champion cleaning and disinfection excellence, validate product efficacy through real-world data, and ensure Crothall remains a recognized leader in hospital environmental hygiene through alignment with industry experts and evidence-based practices. The National Director will also play a critical role in mitigating operational and compliance risk by ensuring all solutions are thoroughly vetted prior to national deployment.

Key Responsibilities:

• Lead the EVS Products & Innovation Advisory Board Meetings, ensuring strategic vetting and cross-functional review of all products and innovations.
• Continuously evaluate the cleaning and disinfection industry landscape, identifying leading-edge technologies, equipment, formulations, and delivery systems that improve clinical outcomes and operational performance.
• Serve as Crothall’s subject matter expert in environmental hygiene innovation, engaging with national forums, academic researchers, vendors, and Crothall/Foodbuy-approved partners.
• Mitigate organizational risk by ensuring all solutions undergo rigorous product trials, third-party validation, and operational readiness assessments prior to broad implementation.
• Develop and publish internal and external case studies, white papers, and conference content that demonstrate Crothall’s value, innovation, and impact.
• Collaborate with client-facing teams to present findings to stakeholders, supporting the business development process with clinical evidence and outcomes.
• Build and maintain dashboards and reporting tools that measure product performance, safety, compliance, and ROI across healthcare facilities.
• Track adoption metrics and ensure proper training and communication plans accompany all national product deployments.
• Serve as a key liaison between Crothall and vendor partners to coordinate pilot programs, training, and research partnerships.
• Align closely with the VP of Operational Strategy and National Director of Compliance & Standards to ensure all innovations meet regulatory, accreditation, and SOP alignment before deployment.
• Participate in sales presentations, client site visits, and RFP processes as needed to articulate the value of our national product and innovation strategy.
• Provide supporting data, case studies, and outcome metrics to enhance QBRs, executive summaries, and client renewal discussions.

Requirements:

• Bachelor’s degree required.
• Minimum of 7-10 years’ experience in healthcare, with a strong background in Environmental Services, project management, or technology evaluation.
• Demonstrated expertise in cleaning and disinfection technologies, infection prevention products, and healthcare environmental services.
• Proven experience leading cross-functional committees or product councils.
• Strong data analytics skills with the ability to interpret clinical and operational data to drive product adoption and improvement strategies.
• Knowledge of industry regulations and standards related to healthcare environmental services.
• Experience developing and or participating case studies, efficacy validation, or outcome reporting.
• Comfortable collaborating with sales teams and participating in client presentations or business development efforts.
• Must be willing and able to travel up to 50% of the time.